
Kate Collier, Technical Manager & Advanced Financial Modeller
Management accounts form the backbone of informed decision-making, offering real-time insight into a company’s financial performance long before the year-end audit arrives.
Technical Manager Kate Collier, specialises in financial modelling at bennettbroooks. She has seen firsthand how an accurate set of management accounts can transform how businesses act, adapt and grow. In this blog, she explains in a case study, the strategic value of management accounts — how they help businesses spot trends, benchmark performance and turn numbers into meaningful, proactive management tools.
Case Study 3: Transforming Performance Analysis with a Dynamic Management Accounts Dashboard
The client: Online retailer of pharmacy grade beauty supplements
Turnover: £2.5m
The challenge: A client sought a comprehensive management accounts dashboard to analyse Year-to-Date (YTD) and Month-to-Date (MTD) performance across specific Key Performance Indicators (KPIs). The challenge was to create a dynamic tool that could highlight targets and compare data with the prior year and the target efficiently, all while being easy to update onsite by the client.
Our approach:
Understanding the client’s need for timely insights, we embarked on designing a dynamic management accounts dashboard. Collaborating closely with the client, we identified the crucial KPIs and parameters to ensure the dashboard aligned perfectly with their business objectives.
The outcome:
The client received a powerful management accounts dashboard that streamlined performance analysis, offering unparalleled visual insights into YTD and MTD metrics while facilitating direct comparisons with targets and the prior year. The dashboard enhances visibility, decision-making, and overall business performance by providing real-time insights that quickly highlight trends, automating reporting processes, and facilitating effective communication across the organization.
In addition, with just one file download from Xero each month, the entire management pack can be updated with the click of a button.
This case study highlights our commitment to delivering tailored solutions that provide clients with responsive tools for informed decision-making and strategic planning. The dashboard not only met the client’s immediate needs but also laid the foundation for ongoing performance optimization.




